Websites and Technology

Does your website know what your customers need? Don’t limit your website to one layout – our industry-leading website personalisation product allows you to adapt your website to the needs and profiles of your customers. Show a finance banner to highly-engaged new car customers. Prioritise an enquiry form for visitors who didn’t complete their booking last time. In short, personalise your websites, live, to the needs of your visitors. It’s the future, today.

COG is our bedrock. Our foundation. Every MBBluesky motor trade website is built on our custom COG Platform, a collection of automotive tools, product and code designed specifically for the needs of car and vehicle dealers.

You get the best of both worlds - a unique design, whilst also benefiting from big techology gains without having to pay for their development. Plus, you can rest assured that our software-as-a-service technology supports over £3 Billion worth of stock (that's over 75,000 used vehicles).

The time has come to sell your cars online - and our automotive eCommerce platform, AutoTransact, will allow you to do just that. With the ability to buy and reserve used cars on your website, plus PX and finance functionality, this software can take your dealer website to the next level. Even better, you have exceptional control over deposit and valuation rules, offering the flexibility you expect from MBBluesky technology.

Do you want to give your customers more search options? If the answer is yes, then our keyword-led, mobile-optimised search solution is for you. After years of Autotrader-driven used car search behaviour, we knew the time had come to open things up, and let customers search your stock like they would anything else online. SuperSearch is the solution, and it aims to help you get more vehicle page views - and therefore generate even more enquiries.