Experts in developing a complete eCRM approach.
An effective CRM strategy delivered with automotive expertise and best practice can help keep your customers loyal,
engaged and transacting with you all the way through the ownership cycle.
To find out how we create and successfully implement fully automated CRM strategies for hundreds of Franchise
dealers get in touch with us today
Delivering engaging communications that work.
The power of personalisation, improving relevance and performance.
We send over 1.5 million automated CRM communications a month, which gives us a huge sample of automotive
consumer data to base our best practice delivery upon. We know that better quality data equals more relevant
personalisation. This in turn drives increased CRM engagement by over 100%. We work closely with our clients,
analysing their data, to help them understand the gaps and how to improve data quality, which in turn increases their
ROI from their CRM strategy.
Experienced in project planning and implementation.
It’s one thing mapping out a strategy and another thing entirely implementing it. Delivering a truly automated
multi channel CRM programme on time requires a deep knowledge and experience of a wide selection of dealer
management systems and multi channel marketing delivery. Our CRM team work alongside your internal resource to
make the journey as smooth as possible, using our extensive knowledge to anticipate tricky technical problems and
working together to solve them resulting in a successful launch of your CRM strategy on time every time.
Transparency of results and experts in refinement.
We know that visibility of output and measuring results is an essential part of refining your strategy all the way through
the consumer journey. It is so important that we have built a bespoke customer facing CRM Dashboard that allows you
to access your CRM results live-time at the touch of a button. You can get as granular as you want or just see the toplevel
statistics, reported in a user friendly interface with live-time data.